Once you have attracted potential buyers into your home with curb appeal, and impressed them with cleanliness and absence of clutter, the next step in obtaining the best possible price for your home is to develop a plan so that you can react to offers quickly.
Your plan should cover these key elements:
You and your broker/sales representative will have agreed on an asking price based on your home’s location, appearance, upgrades, condition, supply of comparable homes, recent sale prices, and market conditions — including demand and mortgage rates.
Periodic review of the pricing will help you to consider offers objectively. Do not take a low offer personally; consider it a starting point to be countered with help of your broker/sales representative.
Anyone setting out to purchase a home should never say, “This is my final offer,” in an attempt to intimidate. If the vendor doesn’t accept the offer your finality will preclude a counter offer, and you may lose the house over a comparatively small amount of money.
When considering offers you should take into account prospects’ reactions to your home, and any changes in market conditions since the home was listed.
This is the time an experienced broker/sales representative can counsel you, looking at the advantages and disadvantages of the elements of each offer to help you reach a sound decision.
The second element of your plan should cover how you will respond to requested occupancy dates, from very short, through ideal, to longer than you might wish.
Many people who seek a pre-owned home do so because they wish to avoid the peculiarities of purchasing a new home, a location that isn’t bad but not ideal, orientation to the sun that lacks appeal, an uninspiring streetscape, immature or non-existent landscaping, and an uncertain or inconvenient completion date.
If such a prospect makes a very attractive offer for your home, but the requested occupancy is only two weeks away, how will you react? You should know in advance.
It could be well worth your while to make arrangements, just in case they are needed, to store your furniture, to stay at a cottage or with family or friends, or to obtain rental accommodations until your next home is available.
I can assist you to make a plan that will help you avoid stress and greatly increase your chances of success.
Good morning Joan and Luc, We wanted to thank you for everything that you have done to help us with the selling of our home. We are truly grateful. We were very pleased with our decision to acquire your services. We were very impressed with how detailed the market evaluation was. And, we were truly happy with the advice and guidance that both of you provided for us. Thanks again, Arthur and Angèle
Hi Joan: We were very pleased with your services. The market evaluation was very thorough and you took the time to explain the differences with other comparables. The advice on staging really made a difference in how the house presented and the photographs were excellent. You were quick to respond to any questions we had and we will definitely recommend you and request your services if we ever need to buy or sell again. It was a very positive experience for all of us. Thanks Sue
Hi Joan, We really appreciate your professional service for selling our house. We’re extremely impressed with the way you conducted the comparative market analysis of the house, based on a thorough inspection and comprehensive analysis of the latest market trends. It showed your extensive knowledge, long experience, meticulous attention to detail, and great instincts for real estate. The staging and photography were also very nice and well organized to express our home’s unique characteristics. Also, during the negotiations with potential buyers, we’re quite satisfied with your calm and diligent communications. Definitely we will recommend you and your team to our friends and colleagues in the future for the real estate service. Thanks and best regards, Hakjune
Hi Joan, We are very happy with the professional service we received from you and your team in every step of the selling process. We certainly recommend you to our friends. Thanks again. Hami and Mina
Joan, Victoria and Luc, Your service was excellent for everything! I am 100% satisfied. Thanks a lot!
Hi Joan and team, I wanted to take this time to thank all three of you for the great advice, service and overall experience with the purchase of our new home and the sale of our existing property. As a couple who have never gone through this process, the time and patience that your team provided were crucial to our success. Thanks again for all your knowledge and support during this whole process! Regards, Kevin
Dear Mrs. Smith, Now that the sale of my house is almost completed, I would like to take this opportunity to thank you and your team for making this difficult and stressful process so smooth and successful. I was extremely impressed with the way you conducted the market evaluation of the house, based on a thorough inspection and comprehensive analysis of the current market trends. It revealed your extensive knowledge, long experience, meticulous attention to detail, and great instincts for real estate. As one of my friends put it, Mrs. Smith got the house. I really appreciated your guidance on how to prepare the house for sale. It allowed me to improve the condition of the house and make it more presentable. Also, I was perfectly satisfied with the staging and photography, which highlighted the attractive features of the house and reflected its character, as well as your marketing strategy, which was very effective. I am thankful that you were so patient, supportive and always available when needed. I felt very comfortable dealing with you knowing that I could trust your judgement and expertise. Once again, my sincere thanks to you, Victoria and Luc for providing truly excellent service to me throughout the entire process and making the dreaded sale of my family home a surprisingly positive experience. Best regards, Anna
Hi Joan It was a pleasure for me to have you working with me on the sale of my home. Thank you for your hard work and expert guidance. I found your team excelled in every aspect of the sale -from market evaluation to negotiations/closing services and everything in between. Your team most definitely surpassed my expectations.
Thank you Joan and to your team for selling our house as quickly as it has gone. The advice you provided was spot on and while it was an enormous amount of work in a short time, we’re pleased with the outcome.
We would like to take this opportunity to thank Joan, Luc, Victoria and the countless others who were fielding phone calls to keep the process smooth. We enjoyed forging a ‘partnership’ during the entire process of selling our home. You gave us invaluable renovation advice, excellent guidance on housing market conditions, outstanding marketing strategy, and solid negotiating skills and tactics. Throughout the process your business professionalism, discreteness, and positive attitude was of the highest standard.
We are extremely happy and it was a privilege to work with you! Thank you very much for making the selling process very delightful. This process was new to us but you made us feel very comfortable, we really appreciate it. You are very professional, extremely dedicated and you kept us informed throughout the whole process. We appreciate all the work you did to ensure the house was sold quickly. I will strongly recommend you and your team to relatives and friends who are looking to sell or buy homes.
My husband and I have bought and sold several properties over the years with the help of Joan Smith. Our grown children are now also using Joan Smith. We have always received excellent personal service, helpful advice and good results so, naturally, we contacted Joan again when we recently decided to downsize. We received two offers within four days of listing our home and accepted one of those offers which was over the asking price. Joan also helped us find our next home guiding us through the process. We have always recommended Joan Smith to others and will certainly continue to do so. Carol & Alan
Your results speak for themselves. Our house was sold in a challenging market within 45 days of being listed – at a good selling price. Your market evaluation was spot on. The house was shown to 20 prospective buyers in 40 days; a clear testament of your very effective staging, photography and marketing of the property. Negotiations for the Agreement of Purchase and Sale proceeded quickly and professionally. Your recommendations and advice were extremely valuable, and ultimately successful.
You can see why Mrs. Joan Smith and her team are the best if you work with her. In my case, I got an offer after 4 days of listing with 7 home showings, and then it was sold in 5 days. All the while, one of my neighbour's with the same model as my house, yet more upgraded and overpriced, is still on the market. I am pretty sure the result is from her professional performance such as an exact evaluation, the right pricing, fast and effective progress, high-quality pictures, home staging, being local in Kanata, and in addition, a friendly attitude. I am so glad to have chosen just the right agent like Mrs. Joan Smith and her team. I really appreciate what they have done for the great result,
I just want to say that it was such a smooth and comfortable experience in selling my home with the Joan Smith Realty Team; I want to specifically point out the detail mark evaluation study performed by Luc, it was super beneficial for us to come up with a sell price that is in line with the current market and we are comfortable with as well, and also to Luc and Joan for their expertise in staging my home so that it looked wonderful in the photos taken, all of that definitely contributed in selling our home so quickly. In conclusion, the experience was top notch and I would not hesitate recommend your service to my friends in the future.
From beginning to end, we felt we were in the best hands for such an important transaction as the sale of our house. Joan and her team are experienced professionals, knowledgeable and friendly at the same time, and they made the whole process as stress-free as possible. Market evaluation was very thorough and spot-on. Staging, marketing and photography was very carefully done as well, with attention to detail. Negotiations and closing services: in our case, we now call Joan and her team the "miracle workers". Our house was sold in just two months, and we could not be happier.
From when we first met with you to discuss the selling our home we felt that we were working with a knowledgeable professional. You proceeded to review the steps for a successful conclusion. Everything from photos, advertising, open houses reflected you and your team's professionalism. The consummation of the sale could not have been accomplished with out your experienced negotiating and closing skills.
Selling a home is an emotional thing. Luc and Joan's team understand that and in fact took my emotional attachment to my home, put into pictures and words that captured it perfectly. I could talk for hours about my home. Luc summed it all up with a collection of excellent photos and brief description. Every step of the way I knew that I had Luc and Joan's team in my corner. Their experience and knowledge brokered a sale that I am very happy with. I thank Luc and Joan's team for their experience knowledge and understanding of not only the business but the client as well.
We knew from our initial phone call to your office that Joan Smith and her Team were the Realtor’s to sell our home. We had such confidence knowing that we would be guided down the right path to get our home sold for a good price and in a timely fashion… all of this came true! The numerous photos that were taken and the detailed feature sheet really showed off our home! You never ran out of patience with our numerous questions… we were always treated with the utmost respect. Negotiations were handled in a very professional manner. We highly recommend Joan Smith and her Team… you are, without a doubt, the best!
Hi Joan, Victoria & Luc; Glenn and I would like to take this opportunity to thank you all for your professionalism, courtesy and expertise during the selling process. It was a pleasure dealing with everyone of you. As you know, Joan, we have dealt with you before, and you have never let us down. We have no hesitation in using you firm again in the future. Our heartfelt appreciation to everyone.
Our overall experience with your team is very positive. The photos show the best features of the property and the market evaluation is very helpful. We are impressed with the negotiation and closing services you and your team provided. Without that, the property might still be sitting in the market. Thanks again for helping us get the place sold 🙂
Thank you so much for everything! I’m still in shock that you managed to market, stage and sell my home in less than a week and for a sale price that far exceeded even my most ambitious expectations. I’ve shared this with my family, friends and colleagues, and pretty much everyone had the same response: “WHAT??? That’s unbelievable!!!”. Working with you and your team to sell my house was hands down the best decision I’ve ever made. Thanks again!
Frankly, we were thrilled with our experience with your services. The evaluation was fully agreed and seemed well based. The staging was well thought out and respected our needs as well. Our home presented itself well and this was a common comment. The marketing and photography were excellent. The advertising was comprehensive and abundant. The photography kept pace with the seasons which was greatly appreciated. We particularly appreciated the effort on the closing. Of particular value was the steady communication. The web site developed for our property was very useful – we could see the activity and always felt fully informed. Our experience — outstanding and we would be very happy to recommend your services. We have long admired your development and effort over the years as you have become one of the premier realtors.
I wanted to take this opportunity to formally thank you and your team on the sale of my home. I want you to know that I felt confident throughout our interactions and I felt that you and your team always had my best interest in mind. The Team (both office and sales) was professional, efficient and easy to work with. As you know this was a difficult decision for me and I greatly appreciate that in our early discussions you did not pressure me for your business but rather waited until I was ready to sell and then proceeded according to my wishes. You kept me informed in a timely fashion through the whole process despite our differing time zones and geographical locations. Thank you so much for everything…it was wonderful to have you by my side during this significant change in my life.
It was a pleasure working with you and your team during the recent sale of our home. It was amazing that it sold on the first day of showings which we think indicate that it was priced right for the market and this area. The fact that we upgraded the house in many areas proves the value of renovations whether large or small and allowed the house to be listed with minimal staging. In view of the fact that the house sold in the very early stages of the listing there wasn’t a lot of marketing involved but obviously enough to attract the right buyers. The photos taken by Luc last fall and the ones taken by your photographer in preparation for the listing when there was still snow were excellent in depicting the property as it looks in full bloom and in the winter as well. The negotiations went very smoothly with only financing as a condition and you being able to secure a price suitable to us.
We are 100% satisfied with the service we have received. We tried to sell our house in the second half of November. It took only eight days to have a contract. We could not hope for a better outcome.